Milwaukee Bucks superstar and reigning NBA MVP, Giannis Antetokounmpo’s first signature sneaker with Nike the Air Zoom Freak 1 is here and already has been featured in a plethora of colorways. Today (July 16), the sportswear giant unveiled the Coming to America collection which features the kicks plus matching apparel based on the iconic film. […]

We live in a time where people are always copying others swag.

Jeff Johnson is back and has some insight on Nike's business moves with Colin Kaepernick.

Even though adidas has been making hella moves to become one of the hottest sneaker brands in the game, Nike continues to reign supreme in the culture and Netflix is working on founder Phil Knight’s documentary to show heads how a $50 startup became a billion dollar conglomerate. Engadget is reporting that the media service provider has […]

Watch out Oprah wants to give you money jig, there is a new scam in town making its rounds on Instagram. No, you never had a shot at becoming a Nike ambassador. By now you might have seen one or few of your followers posting a flyer with a set of instructions from a now-deleted […]

Tonight’s the night that LeBron James begins to take on the herculean task of dethroning the reigning NBA Champions Golden State Warriors in the first game of the NBA Finals (good luck with that, King), but before tip-off time Nike dropped a new commercial spot to remind the world of one young man’s glorious ambitions. […]

Beyoncè was talked about all weekend after killing the Coachella stage.

Nike Incorporated is investigating a case of improper conduct by one of it’s top executives after reviewing an incident of inappropriate behavior on the job. reports that Trevor Edwards, the company president, is stepping down from his role at Nike August. Greg Rossiter, a spokesman for the company says that, “there have been no direct […]