Kendrick Lamar Leaves Reebok Partnership To Work With Nike
Why Kendrick Lamar Dropped His Reebok Partnership
Source: Theo Wargo / Getty
Like the Nike ad says, “Just do it” and that’s exactly what Kendrick Lamar recently did.
Sign Up For Our Newsletter!
The rapper has had much success with his latest album “DAMN” and recently took on a partnership with Reebok’s Club C sneakers.
According to BET though he has decided to end that to work with Nike.
He went on social media to make the announcement that he would work with Nike on the classic Cortez sneaker.
https://www.instagram.com/p/BYRQfdjHu6l/
Lamar said, “Cortez. Since day one. #teamnike #TDE @nike @nikelosangeles.”
He joins the campaign along with other talented artist such as FKA Twigs and Skepta.
Congrats to Kendrick on making this major move.
RELATED: Why It Isn’t Crazy For Rolling Stone To Call Kendrick Lamar The Greatest Rapper Alive [EXCLUSIVE]
RELATED: Hip-Hop Spot: Why Are People Hating On Kendrick Lamar’s Gift To His Sister? [EXCLUSIVE VIDEO]
RELATED: Kendrick Lamar Sneaks His Way Into The U.S. Capitol
- Urban One Radiothon For St. Jude Kids Raises $1.6 Million
- US Embassy Official Told Trump’s South African Refugee Program Is For White People Only, New Report Says
- Celebs Who Turn 50 This Year
- Rest In Power: Notable Black Folks Who We’ve Lost In 2025
- The 50 Hottest, Flyest & Sexiest Looks from Beyoncé’s ‘Cowboy Carter’ Tour
