Facebook CEO Mark Zuckerberg announced that he was acquiring mobile photo sharing service Instagram for $1 billion in cash and stock options. Instagram has roughly 30 million registered users on the iPhone and was recently opened up to Android users. While the 18-month old company has no revenue to speak of Zuckerberg has no buyer’s remorse–yet.
“For years, we’ve focused on building the best experience for sharing photos with your friends and family,” Zuckerberg said in a statement. “Now, we’ll be able to work even more closely with the Instagram team to also offer the best experiences for sharing beautiful mobile photos with people based on your interests.”
The response from users has been less than positive. Facebook has a habit of getting in bed with companies like Hulu and Skype and destroying their cache. Users have already gone screamed on Twitter that they’ll be deleting their Instagram accounts.
What will a FB/Instagram union be like? Based on FB’s track record here are five speculations.
1) A timeline of all your photos. ALL of them.
Now you can relive all of your food-porn posts from Thanksgiving of 2011. Not that you wanted to, since Instagram is pretty much about what’s happening in the moment. But The Zuck will MAKE you and all of your followers endure a digital flipbook of that mystery dip you made for the Super Bowl party that cost you five real life friends.
2) Forced linking to FB
Now your grandma, your dad and your Kindergarten teacher will see all of those Project X style party photos you’ve been hiding from your FB friends. And if you DON’T link them you will get several angry pokes asking why you won’t let them see what you’re doing “off the books.”
3) Alerts, alerts and more alerts
There will be large, red numerals popping up on your phone telling you how many flyers from promoter friends who never speak to you have been spammed into your inbox.
Right now the only ads on Instagram are all the free promo that products like Nike and Ciroc get for free when users post pics of their new kicks from the latest party. But with FB on board expect to be inundated with Mafia Wars and Farmville killboards between frames.
5) New Terms Of Service
Under the new statement of Rights and Responsibilities Facebook will now own all rights to every fifth photo published to Instagram for a period of at least 30 days or until it ends up on WorldStar Hip-Hop. Whichever comes first.
But seriously, what do you Instagram users think? Is this a good thing?